Month: November 2010

Game-changers: product innovation that lifts the business

Marketing Week

Click here to read the cover feature: a profile of Camillo Pane, Reckitt Benckiser’s UK chiefClick here to read a Q+A with Camillo PaneClick here to read what other marketers have to say to Camillo Pane Optrex ActiMist: Most of the products in this market were drops, which consumers find difficult to use. There wasn’t […]

Marketer-to-marketer: what other marketers have to say to Camillo Pane

Marketing Week

Click here to read the cover feature: a profile of Camillo Pane, Reckitt Benckiser’s UK chiefClick here to read a Q+A with Camillo PaneClick here to read about Reckitt Benckiser’s game-changing products Ross Farquhar, brand manager for Cadbury Wispa, Crunchie & Bitesize, asks: Achieving “brand fame” through creativity must be difficult in categories that are […]

Sainsbury’s posts 7% sales increase

Russell Parsons

Sainsbury’s says its strategy of “universal customer appeal” is helping boost performance in the still uncertain economic environment, as the supermarket reports sales and profit increased in the first-half.

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M&S says stores must match ads

Rosie Baker

Marks & Spencer CEO Marc Bolland has set out plans to overhaul its clothing brands as part of several measures aimed at creating a more customer-focused business.

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Bolland brings the spark back to Marks

Rosie Baker

Marc Bolland’s long awaited review of Marks & Spencer’s business brought with it ambitious plans for every area of the company. As part of the three-year strategy outlined alongside M&S’s half-year results, Bolland touched upon every area of the business. If executed well, his vision will inject a healthy dose of inspiration to the already […]

Q&A with Camillo Pane

Marketing Week

Click here to read the cover feature: a profile of Camillo Pane, Reckitt Benckiser’s UK chiefClick here to read what other marketers have to say to Camillo PaneClick here to read about Reckitt Benckiser’s game-changing products MW: The healthcare business has been brought together with the household and personal care business, which you already had […]