Orange readies move into financial services
Rosie BakerOrange is poised to launch a number of financial products and services that it says will “revolutionise the way people pay on the high street”.
Orange is poised to launch a number of financial products and services that it says will “revolutionise the way people pay on the high street”.
Nissan will use the launch of its Cube model next week to unveil a repositioning of the car marque as a design-led brand.
Ryvita is launching a television advertising campaign, aimed at introducing more women to the crispbread brand.
Kraft Foods’ Mellow Birds coffee brand is launching an experiential campaign targeting students.
Ryanair is continuing its policy of taking potshots at rival EasyJet via press ads, with its latest execution claiming that Zimbabwean dictator Robert Mugabe is EasyJet’s “new head of punctuality”.
Mark Thomson, media director at the Royal Mail, discusses how creative thinking could provide a boost to the green shoots of recovery
The direct marketing and television industries have appeared indelibly linked in the past seven days.
ITV has appointed Royal Mail boss and former ad agency executive Adam Crozier as chief executive.
Anheuser-Busch Inbev (AB Inbev) has promoted James Watson to oversee marketing for its flagship Stella Artois brand in Western Europe as the drinks maker looks to build on the recent resurgence of the brand.
Nissan is readying an £8m marketing campaign to launch its crossover model, Juke. The campaign will see experiential, digital, CRM, retail, advertising and PR activity rolled out across Europe and the UK ahead of the car’s launch on 24 September. Bonita Norris, the youngest woman to climb Everest, will front the PR campaign (pictured). The […]
Budget airline Ryanair has reported a 24% fall in quarterly profit after its services were disrupted by the volcanic ash cloud earlier this year.
Insurance brand Aviva has appointed ZenithOptimedia as its global media buying, planning and digital agency following a competitive pitch against undisclosed agencies.
Last Monday (18 January) was, according to some news outlets, the “most depressing day of the year”.
Doro UK has unveiled its first TV advertising campaign to support sales of its growing portfolio of easy-to-use mobile phones.
Catalogue retail chain Argos has revealed a new brand identity to coincide with the launch of its latest catalogue.