Motörhead drums up a branded wine for UK
Rock band Motörhead has lent its name to an Australian Shiraz wine that is to be imported into the UK.
Motörhead Shiraz has been available in the Scandinavian market since 2010 when it was launched in Sweden and it will now be being imported into the UK via the wholesaler Great Wine Online.
The band follows in the footsteps of Australian rockers AC/DC who announced a range of branded wines named after their songs, such as Back In Black Shiraz, last month.
A spokesman for Great Wine Online says that the Shiraz was selected together with the band and adds: ” We’re certain that hard rock fans in the UK will love it. Wine is perhaps not their traditional drink choice, but this Shiraz has all the attitude to win them over – from the iconic label to the intense taste.”
Motörhead founder Lemmy says: “My advice is – approach it with caution. I mean, wine is deceptive, anything can happen.”
The wine has a page on Facebook.
Lemmy recently appeared in an ad for Kronenbourg singing an acoustic version of Motorhead hit Ace of Spaces.