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‘It’s a pivotal moment’: Skoda targets new customers with electric push
Planning a leap forward in both product and brand image, Skoda is looking to target a new customer base with the launch of its fully electric model.
Enyaq iV – the first fully electric SUV model from Skoda and its first model designed from scratch to be electric – is an important launch for the car marque. In fact, it may be the most important launch in the Czech brand’s 126-year history.