Analysis

In-depth features, interviews and insights into marketing’s biggest issues.

Media Square restructures following “dire” performance

Marketing Week

Media Square, the marketing services group, is restructuring after admitting its trading performance has been “dire” and †it has suffered from an “over aggressive acquisition strategy”. The group has reported a 14% drop in group sales to £85.3m for the six months to August 31, which is 4% dip on a like-for-like basis. Roger Parry, […]

Google in talks with entertainment supremo Fuller

Marketing Week

Google is understood to be in talks with Simon Fuller, the man behind the Spice Girls and TV franchise Pop Idol, about a joint internet TV venture. Fuller, founder of 19 Entertainment, is believed to have been in talks with the internet giant for about a year. The potential collaboration is expected to fuel speculation […]

Asda launches first savings product

Marketing Week

Asda is launching its first savings account and is claiming it will offer a higher interest rate than rival supermarket chains. The online-only account will launch his week. The supermarket says the move was driven by customer demand for a simple savings account and a bid to build up its financial services offering. It already […]

BBC launches music podcasts

Marketing Week

The BBC is launching its first music podcasts today (November 12). The Radio 1 Chart Show will be the first available followed by specialist music shows, inclluding 1Xtra Dancehall Top 10 and Asian Network Music Chart, later this week. The podcasts will contain content from previously broadcast shows on BBC Radio and, for the first […]

EMAP seeks buyer for the entire company

Marketing Week

EMAP, the media group, has asked buyers to consider a bid for the whole company as it increases its efforts to sell its assets. The group, which owns Heat magazine and radio station Magic, put itself up for sale earlier this year. It says that it has received “good interest” from media and private equity […]

Carphone Warehouse reaps broadband rewards

Marketing Week

Carphone Warehouse, the mobile phone retailer, attributed its strong results to the success of its broadband business. It reported a £9.6m increase in pre-tax profits for the six month to September 30 compared to a £4.7m loss for the same period last year. It also reported an 18% increase in revenue to £2.1bn, which it […]

HarperCollins book extracts to be available on iPhone

Marketing Week

HarperCollins UK is offering readers the chance to browse book extracts on Apple’s iPhone and iPod Touch users. The programme will be available from today (Friday) to coincide with the UK launch of Apple’s iPhone. The technology, called Browse Inside, aims to replicate the experience of browsing through a book. Audio clips, including extracts from […]

Ryanair takes the European Commission to court

Marketing Week

Ryanair, the low cost carrier, is suing the European Commission for not blocking alleged illegal aid worth £696m from the French state to Air France. The budget carrier says it has pushing the Commission to investigate the issue for nearly seven years claiming it is an abuse of competition rules. The airline claims that it […]

VisitBritain to target Brits with ‘culture’ push

Marketing Week

VisitBritain is launching a campaign to encourage Brits to take part in cultural events and activities that will be held to coincide with the Olympics and Liverpool becoming the European Capital of Culture. The campaign will launch early next year when Liverpool takes the culture city title, and will also be linked with with the […]

Co-op Farms extends food range grown on UK land

Marketing Week

The Co-operative Farms has extended its food range with the launch of a brand called “Grown by us, Britain’s largest farmer”. It is planning to launch products and move existing items into the range. The company has launched branded cereal bars, garden peas and pumpkins in selected Co-op stores. It says all have been grown, […]

Chrysler UK head quits after takeover

Marketing Week

Chrysler’s UK managing director Peter Lambert is stepping down following the marque’s takeover by private equity company Cerberus Capital Management. It is not known whether Lambert, who was promoted to managing director from a marketing role last year (MW June 8, 2006), has a job to go to. He will be replaced in the interim […]